NSI Label “Innovating the future of Label and Packaging”
In an exclusive interview with Biz Tech Outlook, NSI Label and Pack shares insights into its journey of transforming the label and packaging industry in Sub-Saharan Africa. From pioneering innovative digital printing solutions to fostering partnerships that empower local businesses, NSI Label and Pack showcases its dedication to driving success and delivering cutting-edge technologies for its clients.
What unique aspects define NSI Label and Pack’s position in the African market, and what core values drive your business?
NSI Label and Pack stands out in the African market as a dedicated facilitator, trainer, and supplier to the Label and Packaging industry, serving both “print-for-use” and “print-for-pay” clients across Sub-Saharan Africa. The company’s inclusive approach ensures that businesses of all sizes—whether large enterprises or small-scale operations—can benefit from their expertise and solutions.
NSI Label and Pack offers advanced Digital Printing and Finishing equipment tailored to meet diverse customer preferences, including Roll-to-Roll and Cut-Sheet formats. The company’s unwavering commitment to customer success sets it apart, as it prioritizes creating a seamless and rewarding experience for clients engaging with their solutions.
Driven by a customer-centric ethos, NSI Label and Pack consistently delivers innovative solutions designed to enhance productivity and performance in the industry. Their dedication to empowering businesses in Africa solidifies their role as a trusted partner in transforming the region’s Label and Packaging landscape.
Could you explain any innovations or specialized techniques that set your products apart from competitors?
NSI Label and Pack specializes in innovative digital applications tailored for high variability in print and packaging needs. Unlike traditional methods that rely on printing plates or cutting dies, their advanced equipment offers unparalleled flexibility and rapid turnaround times. This approach empowers customers to adapt quickly to changing demands, enhancing both efficiency and responsiveness in product packaging.
With over 17 years of expertise in digital label and packaging production, NSI Label and Pack has consistently kept its clients at the forefront of technological advancements. Their solutions enable businesses to remain agile, deliver high-quality outputs, and maintain a competitive edge in the market.
By focusing on cutting-edge technologies, NSI Label and Pack ensures its customers achieve maximum return on investment (ROI). Their commitment to innovation and customer success sets their products apart, providing businesses with the tools to stay flexible, cost-effective, and ahead of industry trends.
Have you established any notable partnerships within the industry or region that enhance your capabilities or service offerings?
NSI Label and Pack has established a strong network of partnerships with leading Asian manufacturers and developers in the digital print and packaging supply industry. Since 1998, the founders have cultivated enduring relationships with key industry players, including Fei Yeung Union, SAGA CNC, VALLOY, and Kyungil Tech. These collaborations have resulted in the development of cutting-edge digital label and production solutions that rival the quality and innovation of European and American brands.
NSI Label’s approach to partnerships is grounded in a hands-on philosophy. Rather than relying solely on online sourcing, the team visits production facilities, engages directly with owners, engineers, and technical teams, and leverages their own technical expertise to ensure suppliers meet their high standards.
To meet the unique needs of their market, many products are specifically modified to enhance ease of use, reduce support costs, and align with regional requirements. These trusted partnerships have been instrumental in strengthening NSI Label’s capabilities and delivering exceptional value to customers.
How does NSI Label and Pack utilize technology to enhance efficiency, quality control, and product development?
NSI Label and Pack leverages advanced technology to enhance efficiency, quality control, and product development. During the global shutdown caused by the COVID-19 pandemic, the company collaborated with its manufacturing partners to create innovative solutions, such as SMART Glasses hardware integrated with Augmented Reality software. This cutting-edge technology enables NSI Label’s technical team, along with manufacturer support, to remotely assist customers with real-time, on-site troubleshooting, reducing response times and lowering costs.
Additionally, NSI Label integrates Artificial Intelligence (AI) features into its product lineup. These AI-driven advancements streamline operations by enabling faster job changeovers, minimizing human error, and significantly reducing material and print waste.
Through the adoption of these technologies, NSI Label not only improves the operational efficiency of its customers but also provides cost-effective solutions that enhance overall productivity and quality. This commitment to technological innovation underscores the company’s dedication to delivering exceptional value and staying ahead in the competitive label and packaging industry.
What are NSI Label and Pack’s growth strategies and goals for the coming years?
NSI Label and Pack has achieved remarkable growth in 2024 and is committed to maintaining this momentum by upholding its core philosophy: “Our customer’s success is our success.” The company’s growth strategies for 2025 focus on three key objectives:
- Becoming the Supplier of Choice: NSI Label aims to solidify its position as the go-to supplier for label and packaging solutions in Africa, catering to a wide spectrum of customers with unmatched service and expertise.
- Promoting Accessibility and Flexibility: The company is dedicated to ensuring that all production printers, regardless of brand, have access to cost-effective digital finishing systems. These solutions empower customers to create diverse products such as labels, tags, tickets, and boxes, enabling them to explore entrepreneurial opportunities and expand their offerings.
- Showcasing Local Talent Globally: NSI Label strives to empower local manufacturers, helping them present their products on par with established European and American alternatives. By doing so, the company fosters innovation and competitiveness within the African market.
These strategies underscore NSI Label’s commitment to driving growth, innovation, and success for its customers and the broader industry.
What industry insights can you share with readers about navigating the challenges and opportunities within this sector?
The label and packaging industry offer immense opportunities but also presents unique challenges, particularly in sourcing reliable solutions. One critical insight is to exercise caution when dealing with opportunistic suppliers offering “bargain” products, often found on major sourcing platforms. While these platforms can be informative, they rarely provide unbiased or direct access to reputable manufacturers, leaving many customers with inadequate solutions or disappointing experiences.
The reality is that there are more subpar manufacturers than reliable ones in the market. Coupled with aggressive and sometimes misleading competitor sales tactics, businesses often fall prey to complex and unsuitable systems that fail to meet their needs.
For, African businesses seeking affordable and effective digital label and packaging solutions, it’s crucial to consult trusted professionals. NSI Label and Pack, based in South Africa, stands as a reliable partner, offering expertise and tailored solutions that ensure quality, efficiency, and long-term success in the competitive marketplace.
Please share us about the visionary person behind NSI Label and its success.
NSI Label and Pack owes its success to the visionary leadership of its founders, Mpho Mulaudzi and Shawn Bezuidenhout, whose partnership spans over two decades.
Mpho’s journey from humble beginnings to a leading role at NSI Label showcases his exceptional technical expertise and unwavering dedication to customer service. Factory-trained by each represented brand, Mpho’s passion for printing and finishing markets has inspired customers to achieve remarkable success in a shorter time. Admired by clients and peers alike, he has become a respected figure in the industry.
Shawn brings over 30 years of experience in technical innovation, vendor relations, and business development. His strategic approach to fostering customer and supplier relationships has earned global recognition, firmly establishing NSI Label as a powerhouse in Sub-Saharan Africa’s label and packaging sector. Together, they drive the company’s vision and growth.
“NSI Label and Pack ensures its customers achieve maximum return on investment (ROI)”
“We specialize in innovative digital applications tailored for high variability in print and packaging needs.”
“NSI Label’s approach to partnerships is grounded in a hands-on philosophy.”
Company Name : NSI Label
Website :
https://www.labelandpack.africa/
Management Team
Shawn Bezuidenhout | Managing Director
Mpho Mulaudzi | Technical Director
