Home Top 10 Innovators to Watch Zurple helps agents develop relationships with potential clients in innovative, scalable ways by utilising technology and analytics.

Zurple helps agents develop relationships with potential clients in innovative, scalable ways by utilising technology and analytics.

Zurple offers a powerful marketing automation tool to thousands of realtors. Zurple was listed as the 33rd fastest growing company in America by Inc. 5000 in August 2013. Zillow chose Zurple as one of the two launch partners for its Tech Connect Technology Integration Partnership programme in 2014. The Perseus Group acquired Zurple in August 2015.

Why is Zurple?

Start Dialogs with Your Leads

By sending each lead a tailored email from your email address, Zurple engages leads intelligently on your behalf. Based on the lead’s behaviour, the emails make precise references to properties and market data that will be useful to the lead.

Get regular lead contact alerts

Based on the lead’s behaviour, Zurple alerts you right away when it’s appropriate to get in touch with that particular lead. Each notification suggests particular assets and market information to consult in order to launch a dialogue that will be the most beneficial and relevant to the lead.

Make Leads in the Markets You Want

Not only can Zurple target cities and zip codes, but also subareas. Zurple maximises your marketing budget by just advertising to your most valuable audience by limiting sponsored traffic on Google and other sites to your local area.

Lead generation for Zurple Software

To guarantee a consistent monthly flow of fresh leads into their Zurple software, many Zurple clients purchase search engine marketing services from Zurple. Additionally, nearly half of Zurple’s clients use leads they create from websites like Zillow or other places.

Case study to demonstrate the business’s success

Danny has been in the real estate business for more than 18 years, adhering to the “customer first” mentality. Zurple Brings Lead Nurturing Success. Danny enjoys a stellar reputation in the field. This was accomplished by being approachable, effectively communicating, and swiftly attending to the demands of his client.

Case study to demonstrate the business’s success

Danny has been in the real estate business for more than 18 years, adhering to the “customer first” mentality. Zurple Brings Lead Nurturing Success. Danny enjoys a stellar reputation in the field. This was accomplished by being approachable, effectively communicating, and swiftly attending to the demands of his client.

Since its founding in 1976, First Team Real Estate has aided countless purchasers and sellers in realising their dreams. They began with just one office in Huntington Beach and have expanded to 29 office sites with over 2,000 real estate agents and service providers throughout Southern California. Because they generate the most sales and offer the best services, First Team Real Estate is the top independent real estate firm in Southern California.

Manager of the software industry to high-achieving realtor

Prior to working in real estate, Danny managed divisions including sales and finance in the software development sector. As a real estate investor of income properties spread throughout numerous states, including California, Nevada, and Florida to mention a few, Danny started out in the real estate business. Danny joined the First Team Real Estate team in 2009, and after a successful career, he rose to the position of #1 agent in 2018 with sales of $15–$20 million. Danny keeps providing 5-star customer service and looking out for his clients’ interests.

I came to the realisation that I can’t do lead nurturing on my own as my work as an agent increased.

Zurple to the rescue: After working in real estate for 8 years, Danny understood how crucial online lead creation would be to his continued success. Danny, who has experience in the software development sector, was aware that technology would help him increase his reach and efficacy. Danny also understood the importance of nurturing online leads throughout their real estate journey. When Danny joined Zurple in November 2017, he was immediately taken aback by the automated follow-up that the Conversation platform offered, as well as the capability to check statistics pertaining to his lead’s activity. This allowed Danny to stay focused on his “customer first” concept in person as well as on the online, as a substantial percentage of his time was spent with clients.

Danny’s leads are intelligently engaged on his behalf via the ConversationsTM platform, which sends each of them tailored emails from his email account. Danny was able to manage his online leads thanks to the Conversations platform’s email notifications. When contacting his leads, Danny can refer to what he sees in the system regarding communications.

Since partnering with Zurple, Danny has over 800 leads that Zurple is nurturing, with over 100 of those leads maintaining regular communication. Danny continues to be one of Orange County, California’s top-performing agents. Danny has a wealth of knowledge in all market conditions and has successfully guided clients through all market fluctuations. Danny can continue to be a high performer thanks to the Zurple ConversationsTM platform.

Robert Vickers, President

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